Image generation prompts that work across Midjourney, DALL-E, Stable Diffusion, and Adobe Firefly. Master the principles that produce great results on any platform.
Universal Prompt Principles
Structure: Subject + Details + Style + Technical Specs. “A [subject] with [key details], in [artistic style], [technical specifications like lighting, composition, medium].”
Specificity wins: “Golden retriever puppy playing in autumn leaves, warm afternoon light, shallow depth of field” beats “dog in park.”
By Use Case
Marketing: Focus on clean compositions with space for text overlay. Specify “negative space” or “text space” in prompts.
Product Visualization: Specify “studio lighting,” “product photography,” and “white/gradient background” for clean, professional results.
Concept Art: Reference specific art styles, artists (for style only), and detailed scene descriptions for narrative-rich images.
For Midjourney-specific syntax, see Midjourney Prompts. For tools, explore AI Image Generators.